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Redesigning Packaging for a Charitable Cause

Last month, we talked about companies using social media networks for cause marketing.  Now we are focusing on a company that actually redesigned their packaging for a cause. Recently, Tide changed...

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Packaging Successes

Successful packaging can lead to increased sales, monetary savings and a more positive public image. The following are some examples of packaging successes and their outcomes. Now would be a good time...

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5 Tips to Get Noticed With Your Packaging

You only have a few seconds to catch the shopper’s attention, so what are you going to do with your packaging to not only catch their attention, but to get them to want to buy your product? Jim George...

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Skincare Packaging Focuses on Brand Image

Marble Hill has introduced a new 100% natural skincare oil line that focuses on the luxury, simplicity, and purity of the brand. Designed by ‘We Are Pure,’ the goal of this packaging was to get Marble...

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